01
Audience research and positioning
Explore the concepts, work through examples, and apply them in a subject exercise.
Program 02.12
Commerce & Finance
Digital Marketing
Plan and measure campaigns across digital channels.
Program at a glance
Build practical capability in Digital Marketing.
Marketing students, entrepreneurs, and career changers. Use the subject skills in practical assignments and a portfolio project.
- Portfolio
- Commerce & Finance
- Learning access
- Online worldwide
- Institutional route
- Partner cohorts
What you can learn
Topics, tools, and practical work.
Indicative learning outline. The final syllabus and tool access are agreed for your individual program or college cohort.
02
Search and content planning
Explore the concepts, work through examples, and apply them in a subject exercise.
03
Social and paid campaign concepts
Explore the concepts, work through examples, and apply them in a subject exercise.
04
Measurement, attribution, and experiments
Explore the concepts, work through examples, and apply them in a subject exercise.
Before you start
Basic computer and writing skills.
Tools to explore
Keyword tools; analytics demo data; spreadsheets.
Example project
Create a campaign brief, content calendar, and reporting dashboard.
Where the skills apply
Content marketing and campaign operations.
Plan your enrollment
Get the details for your cohort.
Request the duration, total teaching hours, next batch date, trainer profile, and assessment and certificate requirements in one WhatsApp conversation.
Suggested assessment: subject exercises, a project demonstration, and an explanation of your decisions. Confirm the actual completion requirements before enrolling.
- Duration and teaching hours
- Planned for your cohort
- Next batch
- Check current availability
- Trainer and certificate
- Request cohort details
Two ways to learn
Choose the route that fits.
For individual learners
Online, from anywhere.
- Worldwide access
- Focused learning pathway
- Practical program outline
For institutions
Built for partner cohorts.
- Institute-to-institute partnership
- Department alignment
- Academic schedule planning
Quick answers
Questions about Digital Marketing.
Direct answers for individual learners and institutional partners.
What is the Digital Marketing program?
Plan and measure campaigns across digital channels.
Can I study Digital Marketing online?
Yes. The Digital Marketing program is available online to individual learners worldwide. The learning pathway and delivery schedule are confirmed during the program conversation.
Can an institute offer the Digital Marketing program?
Yes. Edxera supports institute-to-institute partner cohorts with department alignment, academic schedule planning, and an agreed program outline.
How do I enquire about Digital Marketing?
Use any Enquire on WhatsApp button on this page to contact Edxera directly at +91 74989 89855.
Talk to Edxera
Request the complete Digital Marketing outline.
Tell us whether you are learning individually or planning an institutional cohort.